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By Sanjeev Kumar
Founding Attorney

There are few things more exciting to an entrepreneur than a new business idea. As you forge ahead in making your business dream a reality, you may, at some point, find that your endeavor could greatly benefit from some help. A business partner can be a great way to bring in a particular skillset or resources into a developing business. By diversifying the skills, experiences, and resources found among those playing key roles in growing the business, you can strengthen your business and foster more sustainable growth.

The role of partner in a business, however, is an important one. Bringing in a partner to your business is big move and one that should not be undertaken lightly. Be thoughtful in your selection of your business partner. Doing so will help preserve and protect your business as well as maximize growth opportunities.

How to Choose the Right Business Partner

Oftentimes, a business can benefit from bringing in a new partner. While a partner who has brings access to more financial resources can be a great thing, it would be shortsighted to consider this the only valuable thing a partner can bring in to a business. In fact, there are qualities and resources a partner can bring to a business that can exceed the value of certain financial resources. For instance, a partner with a solid business network and industry connections can be very valuable. A partner may also have an extensive list of dedicated clients that a business could benefit from. Furthermore, a partner with a specific expertise or experience set that you find your business needing could result in improving your business’s long term chances for success and growth.

As you look to select a business partner, look at everything they may bring to the table. In an even broader sense, you will likely want a partner that also shares your vision for the business. A shared vision for your business and shared values that will form the foundation of the business can be critical to business continuity. A partner who is at odds with these foundational business concepts is likely to cause problems further (and not even too much further) down the road. When business partners are at odds about a business’s core values, this can create a contentious business environment and restrict a business’s growth opportunities.

Find a partner that shares your values and vision for the business. Find a partner who is just as committed to the success of the business as you are. Running and growing a business can be very exciting, but it can and likely will be demoralizing at times. The inevitable setback or challenge will arise. Enthusiasm for the business can wane at these times. Having a committed partner who remains dedicated to growing the business can be integral at these times. You can both feed off of each other at times when you need it most. When a business is struggling, and when you are struggling, you need a partner who remains dedicated to the business’s success.

Business Law Attorney

Are you considering bringing in a business partner? Talk to the Kumar Law Firm about whether this is the best choice for your business and, if so, we can help walk you through what to look for in your partner search. Contact us today.

About the Author
Sanjeev Kumar is the founder and principal at the Kumar Law Firm, which provides a wide range of legal services to entrepreneurs and business owners in the area of business & corporate law and intellectual property along with related areas of interest to clients such as business succession planning, wealth preservation through estate planning, and alternate dispute resolution.