What elements of a store’s design can be protected through a design patent?
The look and feel of your retail location are likely a driving factor behind your success. Customers often come to a certain store, over competing options, because they know and appreciate the overall style of the store. Your “look” might include your arrangement of items for sale or services, a unique display, a signature floor design, and much more. Retailers often miss out on protecting the design of their store because they are unaware intellectual property law could give them much needed legal protection. A design patent can be the ideal tool for some retail owners to guard their unique design and prevent copycats.
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